Product Selection Toolkit
A product is anything that you create and want your future customer to pay a fair market value for. Examples include: tickets to your concert, downloads of your album, your film, a painting or graphic design, your book of poetry, dance workshop, a fashion designs or even your services as an actor or stand up comedian. The Product Selection Toolkit will give you the confidence to evaluate and select a new product to produce now.
Artist entrepreneurs are constantly confronted with the challenge of selecting a product to develop. You may be wondering: Is this the right product? Do I have the time? Is this the right time? Can I market this will it sell? Will I make money? This toolkit is what you need to make an informed decision about your time and energy as an artist. The Product Selection Toolkit is designed to give artists a process to confidently evaluate their product ideas. Using this toolkit, you will decide whether you have selected the right product to develop by assessing the following five areas:
- Product Definition
- Artist Career Vision
- Make clear and focused decisions.
- Save time by selecting the right product instead of going from one thing to the next.
- Spend more time creating the work you love.
- Evaluate product ideas with confidence.