PERSONAL ARTIST BRAND development TOOLKIT
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The Personal Artist Brand Development Toolkit is a downloadable toolkit that guides the artist through a process designed to achieve artistic brand definition.
The core of your personal artist brand is defined by your background, identity and values.
A symbol can be an object, shape or sign. There are three things to consider when you select a symbol for your logo: purpose, mission and impact.
Your personal artist brand must communicate your purpose, identity and standards. Here are three ways to define each of these.